MERCURY RACING

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MERCURY RACING

Website
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MERCURY RACING

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MERCURY RACING

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MERCURY RACING

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Mercury Racing, a division of Mercury Marine, asked us to design and develop a site that would reshape their brand and feature their high-powered marine and automotive engines. Because their target audience is all about performance, we wanted the site to reflect that same aggressive, technical culture. Using strong imagery and video, we created a clean, simple whiplash of a site.
 

Mercury Racing, a division of Mercury Marine, asked us to design and develop a site that would reshape their brand and feature their high-powered marine and automotive engines. Because their target audience is all about performance, we wanted the site to reflect that same aggressive, technical culture. Using strong imagery and video, we created a clean, simple whiplash of a site.

Mercury Racing, a division of Mercury Marine, asked us to design and develop a site that would reshape their brand and feature their high-powered marine and automotive engines. Because their target audience is all about performance, we wanted the site to reflect that same aggressive, technical culture. Using strong imagery and video, we created a clean, simple whiplash of a site.

Mercury Racing, a division of Mercury Marine, asked us to design and develop a site that would reshape their brand and feature their high-powered marine and automotive engines. Because their target audience is all about performance, we wanted the site to reflect that same aggressive, technical culture. Using strong imagery and video, we created a clean, simple whiplash of a site.

Mercury Racing, a division of Mercury Marine, asked us to design and develop a site that would reshape their brand and feature their high-powered marine and automotive engines. Because their target audience is all about performance, we wanted the site to reflect that same aggressive, technical culture. Using strong imagery and video, we created a clean, simple whiplash of a site.

Role
Art Director

Role
Art Director

Role
Art Director

Role
Art Director

Role
Art Director

Scope
Web Design, UX, IA

Scope
Web Design, UX, IA

Scope
Web Design, UX, IA

Scope
Web Design, UX, IA

Scope
Web Design, UX, IA

Year
2014

Year
2014

Year
2014

Year
2014

Year
2014